What is an IEO (Initial Exchange Offering)?

An initial exchange offering (IEO) is when a new cryptocurrency lists on an exchange and becomes available to buy for the first time. Unlike ICOs (initial coin offerings), IEOs are conducted through centralized cryptocurrency exchanges. An IEO is a mechanism by which new cryptocurrency projects can offer a token to the public. In an IEO, the token is distributed to investors through a centralized crypto exchange such as Coinbase, Binance, or Kraken. Investors must be a member of the listing exchange in order to participate in an IEO.